Thursday, January 19, 2012

Smartphone Users Imagine "Phantom Vibrations"

We’ve all had that moment where we’ve imagined that our mobile phone has rung, or buzzed in our pockets, but when we pull it out to look there are no new calls or messages. Now a new study by Richard Balding of the University of Worcester has shown that we’re not alone, reports The Telegraph...The reasons why we struggle with a compulsion to check our phones or inboxes has been well understood for some time, even if not widely known...Dr Tom Stafford, a lecturer at the University of Sheffield and co-author of the book Mind Hacks, believes that the same fundamental learning mechanisms that drive gambling addicts are also at work in email users. “Both slot machines and email follow something called a ‘variable interval reinforcement schedule’,” he says, “which has been established as the way to train in the strongest habits..." more

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