Monday, April 30, 2012

Drug Punishers to Reduce Drug Reinforcement

Drug addiction is a vicious cycle, but the original high is not the problem. What is the problem are the changes in our brains and behavior that drive us to seek the next high, and the next. The relationship between drug-taking and the resulting high is what behavioral pharmacologists refer to as “reinforcement." And if we are able to alter the reinforcing value of a drug, how much we desire to get that next hit, we might be able to help addicts overcome their addictions. more

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